11 real estate social media marketing strategies that actually work

If you’re struggling to market your business on social media, or worse, haven’t even started yet, you might be in for a rude awakening in 2024. While you were pulling your hair out trying to come up with the perfect post idea, other agents in your farm area just…did it. Sure, they made mistakes, but
Read MoreHoward Hanna partners with Zillow on AI tool for agents

Independent brokerage Howard Hanna Real Estate Services has partnered with Zillow’s ShowingTime+ to allow agents in the Cleveland and Pittsburgh areas to leverage the Listing Showcase tool. Launched in June 2023, Listing Showcase is an AI-powered listing tool available exclusively on Zillow. It enab
Read MoreFairway is the latest mortgage company to report cyber incident

Top 10 U.S. mortgage lender Fairway Independent Mortgage Corp. sustained a cyber attack in early December due to vulnerabilities in a vendor system, the company told the Massachusetts Office of Consumer Affairs and Business Regulation. On Dec. 4, the company’s information security team “received not
Read MoreEven as originations stay slow, Longbridge parent remains committed to reverse mortgages

Ellington Financial, parent company of top 10 reverse mortgage lender Longbridge Financial, reported a lower economic return for the fourth quarter of 2023, which was partially driven by net losses from Longbridge “and other positions,” according to CEO Laurence Penn. Penn added, however, that Longb
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